Investor and sell-side analyst communication in its widest sense underpins much of the communication advice we provide to our clients. Citadel-MAGNUS has experience in the development and delivery of comprehensive investor relations plans, aligned with the strategic objectives of the client, including all statutory and financial calendar events. A thorough and thoughtful IR plan can be measured against a series of metrics.
Shareholder + Analyst Communication
Clients leverage the relationships and experience of Citadel-MAGNUS to develop and deliver dedicated campaigns to communicate key messages to support a significant milestone or activity to the market.
Investor Perception Audits
Investor audits, perception studies and benchmarking are often the mainstays of our investor relations programs. Citadel-MAGNUS undertakes these among buy and sell-side groups, and uses the data to develop or refine the client’s approach to communicating with the market.
In collaboration with an external third party, where required, Citadel-MAGNUS supports clients with proxy campaign capabilities. This includes developing detailed scripts and question and answer documents; managing campaign logistics; reviewing daily data on call activity; and responding to specific shareholder issues in support of our client’s overall position or corporate objectives.
Financial Results & Calendar
During the busy period of half and full-year financial results, Citadel-MAGNUS provides clients with the full spectrum of communication support services. These include the drafting of announcements and presentation materials, and the critical strategic counsel to manage key messages and the inevitable issues, with institutional and retail shareholders, analysts, financial media and commentators.
Citadel-MAGNUS also brings extensive experience in the management of Annual General and Extraordinary General Meetings, and other corporate events; services include logistics management, the drafting of announcements, development of presentation materials, speech-writing and pre-event training.
Financial Media Relations
The financial media can be one of the most powerful platforms for communicating with current and potential investors, regulators, stakeholders and the wider business community. Citadel-MAGNUS has long-standing media relationships and a deep understanding of how the financial media operates, which enables us to achieve our clients’ objectives. We use this knowledge to manage ongoing programs for our clients that encourage greater understanding, build relationships and increase recognition of the investment proposition.