Citadel-MAGNUS has a successful, established practice advising companies across all aspects of Corporate Transactions, Investor Relations, and Corporate Reputation. Our Directors and senior consultants are experienced communication specialists with strong financial markets awareness, having entered this field from diverse professional backgrounds, predominantly the financial markets, media, corporate affairs and government.

From our offices in Sydney and Perth, we service clients nationally and also offshore companies requiring specialist communication support in the Australian market. We provide counsel to businesses across most industry sectors, with current clients operating in healthcare, retail, mining, media, oil & gas, technology, property, infrastructure, financial services, and gaming & leisure.

Our work has spanned some of Australia’s largest takeovers and highest profile IPO’s, as well as supporting listed companies with tailored investor relations programs, and implementing corporate communication plans.

Transaction Communication

Citadel-MAGNUS has built a specialised practice area of advising companies on the complex communication requirements around corporate transactions. Developed over many years of advising public and private companies on addressing media and investors during the course of a takeover or merger, Citadel-MAGNUS now consistently ranks as the leading independent Australian M&A communication adviser across Asia Pacific, as measured by Mergermarket.[Read More]

Each deal has its own complexities that often require a high level of public management, including insights into the communication process around the key domestic regulators FIRB, ACCC and ASIC. We have advised on many of Australia’s largest public company takeovers, and assisted offshore companies to manage media issues and stakeholder groups during cross-border deals.

Citadel-MAGNUS has also advised on a large number of IPO’s, including numerous private equity backed ASX listings, and subsequent sell-downs. Our Investor Relations practice works alongside the Transactions team to assist newly listed companies build effective investor engagement, once publicly listed.

Investor Relations

Citadel-MAGNUS has a specialised advisory team with deep financial markets and corporate experience providing financial communication support for publicly-listed companies. Structured investor relations and market engagement programs are underpinned by strong investor, analyst and business media relationships.[Read More]

Our firm has worked with numerous companies through the media and stakeholder complexities of listing on the ASX, and then provided the continuity required in relation to the rigours of communicating across a financial calendar of market events, and the expectations set in the company’s Prospectus.

With an experienced Investor Relations team based in Sydney and Perth, our role is flexible to the internal resourcing of companies and is designed to augment and support company management, either on an ongoing or project related basis.


Corporate Reputation

Citadel-MAGNUS’ Corporate Reputation practice provides both listed and unlisted companies strategic advice in regards to enhancing corporate reputation, developing media strategies and positive brand profiling over the long-term.[Read More]

The team provides counsel on stakeholder and community engagement, public positioning, stakeholder activism defence, issues management, and crisis communication and preparedness. This includes media and presentation training for senior executives ahead of major announcements. Our role extends to tailored communication for stakeholder groups, including government, and advising on the growing importance of effective internal communication across large employee groups.