The case for media training – it’s not about the questions

As preparation for interviews with journalists companies often schedule media training to try and get the best outcome for their Managing Director or C Suite executive. Inevitably executives inquire of the PR “what questions is the journalist going to ask”. From the company standpoint this probably seems reasonable. Surely approaching a journalist ahead of the […]

Leverage Your Existing Shareholder Base

A common desire of listed companies is to seek new, sometimes international, investment as a way to stabilise the share price and add a level of prestige to the register. While attracting new retail and institutional investors is part of every listed company’s journey it is not a ‘silver bullet’ and certainly not the only […]

Discounting ESG – A risky strategy for small cap investor relations

Discounting ESG is a risky investor relations strategy for small caps

Small to mid cap companies should consider ESG factors in their investor relations programs as investors assess the risks of not investing responsibly. ESG has become an important area of risk management for publicly listed companies, and companies who choose not to disclose environmental, social and governance (ESG) factors will struggle to compete for capital and are […]

Government Relations – why do I need it?

Citadel-MAGNUS offers government relations services to its clients with advice from consultants who have worked within state bureaucracies and at the most senior levels in executive government, at state and commonwealth levels. A traditional lobbyist service puts the consultant at the centre of client interactions and requires public disclosure within a now heavily-regulated system. We […]