The Green Room
Corporate Reputation
Is it time to take a stand?
Indigenous recognition in the Constitution, climate policy, environmental causes, domestic violence and many other social issues are being embraced by big business in ways that would have been unthinkable a generation ago. As a modern business leader, when you see...
When it comes to corporate websites… maintenance matters
Companies risk reputational damage when they don’t keep their corporate websites up to date. It’s low-hanging fruit that should be picked regularly. As the old saying goes, “first impressions are the most lasting”. While this saying has been around long before...
Strategy and communication in a bear market
As the saying goes, markets hate uncertainty. Since the Global Financial Crisis, global equity markets have experienced significant volatility. Navigating a listed company through these turbulent times can be extremely difficult for management teams. It can be...
ScoMo proves to be the communicator’s communicator
Good leaders understand the value of skilfully delivering a strong message. Great leaders know how to do it. Saturday’s Australian Federal Election might have lessons for all leaders – business or political – who rely on effective communication to achieve their goals....
Proactive issues management – a case study
In crisis or issues management it is always recommended to be as proactive as possible with your communication. Being open, transparent and proactive, as best you can, will help you manage the narrative and hopefully limit the reputational downside from the event. So,...
Cyber security has to be a business priority
Mitigating cyber-attacks has become a 21st century cost of doing business but it is not enough for boards and management to just have a plan to deal with the financial impact. Serious consideration needs to be given to the reputational damage of such an event and how...
Fund managers warn against ESG neglect
When the Chairman and CEO of BlackRock speaks, the global investment market tends to listen. So when Larry Fink asserted recently that within the next five years all investors will measure a company’s impact on society, government and the environment, to determine its...
If you can’t say it on the platform, don’t say it! – Social Media and Disclosure
Social media can be a very effective channel for reaching a broad audience, but also a minefield for listed companies to navigate, so a good understanding is critical to ensure you stay on the right side of the regulators. This was the topic at a recent Social Media...
Don’t let Social Media influence your strategy
Many executives spend way too much time monitoring activity on investor forums. It can consume a great deal of time, and, unless you have a very thick skin, the regular and often baseless criticism executives cop can be draining and distracting. The best option is to...
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